( BRANDING & STRATEGY )
( PACKAGING )
A north Californian winery, Arista has believed that the finest examples of Pinot Noir and Chardonnay are produced in small lots. This belief has always led to an emphasis on quality over quantity and a determination to discover and develop unique vineyard sites that reflect the distinct characteristics of the Russian River Valley.
The wavy elements symbolized the scene of Arista's hilly vineyards. The black and red color palette and the choice of sleek yet classic fonts endow a modern characteristic to this new-world boutique winery.